This artifact features an infographic designed to convey complex information in an accessible and visually engaging format. Created as part of a design course, the project focused on applying visual communication principles and leveraging Canva to produce a professional-quality deliverable.
Background
The goals of the project included:
- Simplifying complex data into a clear and engaging visual format.
- Applying design principles to create an infographic that is both informative and appealing.
- Leveraging Canva’s tools and templates to produce a professional-quality visual.
The deliverable was a single-page infographic optimized for print and digital use.
Objectives
The primary objectives of this project were:
- To translate complex information into a visually appealing and easily digestible infographic.
- To apply principles of contrast, balance, and alignment to enhance readability.
- To develop a cohesive design that aligns with the target audience’s needs and preferences.
Outcome
The project achieved the following results:
- A professional, visually engaging infographic.
- Enhanced readability and understanding of the data through strategic use of visual elements.
- A demonstration of proficiency in Canva and infographic design principles.
Approach
The project began with selecting a dataset and analyzing its key points to determine the most important information to highlight. Using Canva, I applied design elements such as icons, charts, and typography to structure the content effectively.
The layout was developed with a focus on visual hierarchy, ensuring that the most critical information stood out. Feedback from peers helped refine the design, resulting in a polished final product suitable for both print and digital distribution.
Final Deliverable
The final deliverable was exported as a high-resolution PNG and PDF for print and web use.
