Posts in Research & Reporting

Designing a Collaborative Book: Preserving Excellence in the National Park Service

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This artifact showcases a collaborative book project titled The National Park Service: The Best Idea We Ever Had, completed as the final group assignment in a Technical Editing class. The project involved writing, editing, designing, and compiling a professional-quality book. As the project manager and an active contributor, I[…]

Transforming Content Strategy: Developing a Roadmap for UNT CLASS

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This artifact presents a content strategy project for the University of North Texas College of Liberal Arts and Social Sciences (UNT CLASS). The project involved a comprehensive evaluation of the college’s website, focusing on improving usability, accessibility, and alignment with institutional goals such as promoting research and supporting stakeholder[…]

Simplifying User Experience: Conducting Usability Testing for Penny Juice

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This piece presents a usability testing report on the Penny Juice website, conducted as part of a group project in my graduate-level Usability and User Experience (UX/UI) course. Using structured methodologies such as card sorting, think-aloud protocols, and heuristic evaluations, our team identified pain points in the website’s design[…]

Understanding Users: Developing Personas for Targeted Design

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This artifact features two personas developed during my graduate coursework in Usability and User Experience (UX/UI). Personas are detailed, research-based representations of target audience members, created to guide design and communication decisions. These personas illustrate how diverse user needs and goals can influence the success of a product or[…]

Strategizing HR Insights: Analyzing Simulations for Effective Decisions

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This artifact showcases a comprehensive group report and presentation on an HR management simulation project. Completed as part of my undergraduate Compensation course, the project involved analyzing trends, making strategic HR decisions, and assessing their impact on staffing, wages, benefits, training, and overall organizational outcomes. As Assistant Team Leader,[…]

Finding the Right Fit: Recommending a Content Guide for FieldPulse

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This artifact is a recommendation report created as a Style class assignment for FieldPulse, a company specializing in Field Service Management (FSM) software. The report evaluates and compares two existing content guides—Canada Post’s and Mailchimp’s—to recommend which would best serve as a foundation for FieldPulse’s own content guidelines. The[…]

Testing Brand Voice: A/B Strategies for Publytics

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This artifact showcases a collaborative A/B testing project designed to help Publytics, a web analytics company, refine their website’s tone and content. The project began with a formal proposal outlining the methods and goals of the testing process and culminated in a detailed report presenting insights and actionable recommendations.[…]

Enhancing Navigation: Analyzing Usability for the Department of Energy’s Website

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This artifact presents a usability report analyzing the U.S. Department of Energy’s Office of Inspector General homepage. The project involved conducting a usability test with diverse users, synthesizing findings, and creating actionable recommendations to improve the website’s functionality and accessibility. Originally completed for a Principles of Technical Communication class,[…]